Bluestone PIM Blog
Recent posts by: Ethan Zhou
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Customer Experience
Omnichannel vs Multichannel: Which is Better for eCommerce?
Omnichannel vs multichannel—which is the best approach for eCommerce? Learn their differences, strengths, and how they drive customer personalization.
Product Information Management
PIM and CMS: What They Can Do for Rich Product Content
PIM and CMS each play a specific role in creating and delivering rich product content to engage online customers and drive digital sales.
Product Information Management
18 Types of Product Information for eCommerce (with Examples)
Learn the 18 types of product information that are commonly used on eCommerce sites and their application in retail through illustrative examples.
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