When it comes to business decision-making, one metric stands out above the rest: Return on Investment (ROI). While many factors contribute to a company's success - some tangible, others less so - ROI offers a clear, measurable indicator of efficiency and profitability.
When applied to Product Information Management (PIM), AI has the potential to create amazing value. AI-driven PIM changes corporate operations by streamlining processes and improving consumer interactions. But how can you measure the impact?
Let's look at how AI-driven PIM improves efficiency, reduces costs, and enables scalability - and how tools like the AI ROI Calculator quantify these benefits.
Why ROI Is the Metric That Matters
Manufacturing companies operate in a highly complex environment where the accuracy and reliability of product data play a critical role in efficiency, cost management, and overall success. However, several common challenges related to product data management often hinder their operations.
ROI is a fundamental financial metric that measures the profitability of an investment relative to its cost. Simply put, it tells you how much you gain or lose from an investment compared to what you initially put in. It's a way of asking, "Are we getting our money's worth?"
It isn't just another business term, it's the key to understanding how much value you're getting back for every pound you invest. It doesn't stop at the obvious benefits but digs into the actual financial gains compared to what you've spent. By prioritising ROI, businesses can focus on initiatives that drive meaningful impact, ensuring every resource is strategically allocated.
Why is ROI important?
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Clear decision-making: ROI provides a straightforward way to compare the effectiveness of different investments or projects.
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Resource allocation: helps prioritise initiatives that offer the greatest return, ensuring funds are used efficiently.
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Performance measurement: offers a quantifiable measure of success, making it easier to track progress over time.
In the context of AI-powered PIM solutions, understanding ROI means recognising how investing in advanced technology directly translates into tangible financial benefits. Whether it's through time saved, increased sales, or improved customer satisfaction, ROI quantifies the value added to your business.
Remember, ROI in e-commerce isn't just about numbers on a spreadsheet - it's about making informed choices that lead to sustained success.
Who Benefits from Understanding the ROI of PIM?
While executives and business managers often focus on ROI, it’s just as crucial for technical teams to understand its importance. A well-rounded approach to ROI involves:
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Cross-department collaboration: involving all stakeholders ensures a comprehensive ROI evaluation.
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Strategic alignment: aligning technical capabilities with business objectives maximises the value of your PIM investment.
Focusing the assessment on a single department's perspective risks overlooking valuable insights that could drive efficiency and profitability across the entire organisation.
If you’re interested in learning more, our free "Increase Conversion Rates with PIM" eBook provides a comprehensive guide to evaluating the ROI of PIM. It covers key criteria and guidelines, including quantitative and qualitative metrics, time and cost savings, total cost of ownership, faster time to market, and more. You’ll also find calculators, formulas, and additional support to help you estimate the ROI of PIM with confidence.
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Increase Conversion Rates with PIM
Knowledge about the possibilities of a MACH-based PIM system
The Power of AI in PIM: Efficiency, Savings, and Scalability
Imagine managing product data across various channels without the headaches of manual updates. Bluestone PIM patches the inefficiencies in your workflow, ensuring every effort contributes directly to your bottom line.
Beyond centralising your product data in one easily managed repository, the system streamlines operations by eliminating repetitive tasks like updating product descriptions and synchronising data across platforms.
Here's how AI transforms PIM:
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Time savings: AI automates data entry and updates, freeing your team from manual, time-consuming tasks.
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Cost reduction: minimising human error reduces returns and operational costs.
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Increased speed: faster time-to-market keeps you ahead of competitors.
ROI Made Simple with Bluestone PIM
Bluestone PIM’s AI features empower businesses to achieve measurable ROI by addressing specific challenges:
Streamlining product information management
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Streamline operations with a centralised product data hub and AI-powered features, ensuring seamless channel synchronisation.
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Tasks like enriching product descriptions, localising content, and creating engaging visuals are completed in seconds.
Improving customer experience
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Accurate, detailed product information ensures customers know what they’re buying and results in fewer returns.
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Tailored content for different markets and audiences effortlessly enables personalisation.
Facilitating market expansion
Translating product descriptions and adjusting them for the specific market needs. AI achieves this at a fraction of the cost while maintaining accuracy.
Watch a video for a quick breakdown of how ROI works in a PIM system:
Assess Your Savings: With and Without AI-driven PIM
Understanding the tangible benefits of AI in PIM is essential. That’s why we created the following ROI calculators to help you measure and quantify those advantages.
Simply input your product data, such as the number of SKUs, products, channels, and languages, and get an instant estimate of your potential cost savings.
Product Data Enrichment Cost Calculator
Frustrated with boring product descriptions or sales partners delivering content that doesn’t align with your brand standards?
AI Enrich by Bluestone PIM is a feature designed to supercharge your product data management with the power of artificial intelligence. By automating time-consuming processes and delivering unparalleled accuracy, AI Enrich helps businesses enrich product content and achieve faster time-to-market.
Key features of AI Enrich:
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Automates repetitive tasks such as data updates, and content enrichment, freeing your team to focus on strategic activities.
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Generates engaging, localised product content tailored to diverse markets and customer preferences.
Discover the cost difference between manual product data enrichment and AI-driven enrichment.
Number of products requiring description
Average Word Count per Product Description
Manual/Human Copywriting Cost per Word
Your Current Cost Estimation:
$ for human copywriting of words to create product descriptions.
You are just one step away from discovering how much you can save with AI in PIM!
The AI calculates costs based on the number of input and output tokens, with each token representing approximately four characters. The cost per token varies depending on the model used.
Basic GPT Model: Less powerful, lower cost, produces simpler or less detailed responses, and might be faster due to smaller size or fewer computations.
Advanced AI Model: More powerful, higher cost, produces higher-quality and more detailed responses, but could be slower because of increased computational complexity.
Pricing for AI models often decreases with each new release, making advanced processing more cost-effective over time.
Bluestone PIM AI Enrich estimation
Product Data Translation Cost Calculator
To reach customers around the globe, you need to speak their language.
AI Linguist by Bluestone PIM streamlines the translation and adaptation of product information across multiple languages and markets, ensuring consistent, high-quality content delivery.
Key Features of AI Linguist:
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Automates translations and adjusts product content to meet local language, cultural, and compliance requirements with unmatched efficiency.
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Handles translations for vast product catalogues across numerous languages, enabling businesses to expand globally.
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Delivers precise, consistent translations quickly, minimising the need for extensive manual proofreading and edits.
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Significantly reduces translation costs by automating the process, ensuring high-quality results while staying within budget.
Want to see how much you could save on product data translation? Get an instant estimate!
Number of Products/SKUs Requiring Translation
Average Word Count per Product Description
Number of Languages
Manual/Human Translation Cost per Word
Your Current Cost Estimation:
$ for human translation of words required for product descriptions in languages.
You are just one step away from discovering how much you can save with AI in PIM!
The AI calculates costs based on the number of input and output tokens, with each token representing approximately four characters. The cost per token varies depending on the model used.
Basic GPT Model: Less powerful, lower cost, produces simpler or less detailed responses, and might be faster due to smaller size or fewer computations.
Advanced AI Model: More powerful, higher cost, produces higher-quality and more detailed responses, but could be slower because of increased computational complexity.
Pricing for AI models often decreases with each new release, making advanced processing more cost-effective over time.
Bluestone PIM AI Linguist Estimation
Simple, Scalable ROI with AI-Powered PIM
Implementing AI-powered PIM is more than a technological upgrade, it's a strategic move that delivers measurable ROI, enhances customer experiences, and drives business growth.
Ready to transform your product information management?
Try our calculators today to discover how much you can save and how quickly you can grow. With AI on your side, growth isn’t just possible - it’s inevitable.
Contact our advisors or book a free demo to discover the full range of savings and benefits waiting for you.
