Bluestone PIM
Campaign Manager
Efficiently create, schedule, target, and optimize sales and marketing campaigns for enhanced customer engagement.
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Features Overview
- Versatile Discount Options: Choose from percentage-based, fixed-amount, or fixed-price discounts tailored to your sales goals.
- Optimal Timing: Schedule campaigns with specific start and end dates for maximum impact.
- Strategic Placement: Easily determine the best placement for campaigns, from category pages to individual product listings.
- Engaging Banner Content: Design banners with compelling headings, descriptions, and high-quality images.
- Seamless Integration: Integrate banner images from DAM services and use badges to highlight key products.
- Targeted Campaigns: Link campaigns to specific customer groups for precise audience targeting.
- Advanced Campaign Control: Tag campaigns with custom attributes to refine and optimize campaign performance.
Benefits & Business Value
- Improve operational efficiency by simplifying customer group management.
- Increase customer satisfaction and retention with personalized shopping journeys.
- Align pricing strategies for better revenue management across customer segments.
- Streamline payment and shipping processes, reducing friction at checkout.
- Maintain control over sales processes, ensuring compliance and smooth operations.
Type
PBCs
Category
Marketing & PXM
Developer
Bluestone PIM
Cost
Requirements
Active Bluestone PIM installation
Related resources
Support
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