PIM for Real Estate
Transform Real Estate
Data Management with AI-Powered PIM
Simplify operations for real estate, property management and hospitality businesses with AI-powered product information management (PIM). Manage complex property catalogues, centralise data, and ensure consistent information across platforms to deliver an engaging customer experience.



Key Use Cases How AI and PIM Empower Real Estate Success
Modern real estate businesses often struggle with fragmented systems, manual tasks, and inconsistent data. Bluestone PIM addresses these issues with AI Analyst, AI Enrich, and AI Linguist, centralising and automating data management to improve efficiency and elevate customer experiences for growth.
Property Listing
✔ Organise property attributes like price, size, location, and amenities.
✔ Automate real-time updates for accurate and consistent listings.
✔ Support multilingual and localised content for diverse markets.
Digital Assets
✔ Store and link photos, videos, floor plans, and compliance documents to properties.
✔ Enable easy retrieval for marketing and sales teams.
✔ Centralise all digital assets for seamless access.
Multi-Channel Publishing
✔ Distribute property listings across real estate portals and social media.
✔ Automate workflows to ensure consistent, accurate data across platforms.
✔ Reduce manual effort with API integrations.
Business Outcomes You Can Expect
Leading real estate companies trust Bluestone PIM to simplify operations and deliver results.
✔ Faster Time-to-Market & Efficiency
With centralised, automated workflows, achieve a 30% faster time-to-market and reduce manual processes by 50%.
✔ Enhanced CX & Scalable Growth
Deliver accurate, personalised product information, driving customer satisfaction and unlocking new revenue opportunities across channels.
✔ AI-Driven Agility & Compliance
Automate enrichment, scaling, and adherence to standards like ACES and PIES with cloud-native, composable solutions.
Take Control of Your Property Data
Discover how real estate, property management, and hospitality businesses achieve success with Bluestone PIM.