"How can a construction company really grow without embracing new PIM technology?"
That’s the question our customer, a leader in the building industry, asked themselves before making a pivotal decision.
Their outdated IT systems were limiting their progress, so they decided to implement a PIM solution that could drive growth and scalability with the help of advanced AI features such as AI Enrich.
Here’s what other construction companies can learn from one of our customers' experiences with implementing an AI-powered PIM.
Business Challenges & the Need for Change
As the company began its IT transformation, one of the first steps was to replace their outdated on-premise Product Information Management system. The old system was slow, inefficient, and hindered their ability to grow.
It was clear they needed a better solution.
When choosing Bluestone PIM, two key factors stood out:
Composable architecture
Bluestone PIM’s flexible, modular design offered a scalable solution that could grow and adapt with the company’s evolving needs.
Support for innovation
The platform was built to support innovative practices, which aligned perfectly with the company’s long-term strategy for future growth.
This change was essential in helping the company boost their efficiency. Here are the key results they achieved:
Transformative Results
After implementing Bluestone PIM, our customer saw significant improvements across multiple areas of their business:
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Faster sync speed: Integrations with their ERP and CMS systems became much more efficient, cutting down sync times drastically.
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Better data flow: Data sharing with industry databases led to better overall data quality and smoother data management.
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Future-ready architecture: With Bluestone PIM's flexible, composable architecture and forward-looking approach, the company was well-prepared to embrace future innovations.
The company invested in Bluestone PIM before our AI capabilities were fully developed. But thanks to our flexible architecture, we were able to seamlessly integrate AI into their operations as soon as it became available.
When you think about innovation, remember—true innovation is about preparing for technologies that don’t even exist yet.
AI Enrich in Bluestone PIM and Its Benefits
Bluestone PIM became a key partner in driving the company’s growth as they adopted new technologies. Their decision to implement AI Enrich was driven by a clear objective: to modernize their business practices and fully harness the power of AI.
AI Enrich, a built-in feature of Bluestone PIM, allows users to generate new product descriptions, analyze content quality, and receive AI-driven improvement suggestions—all from a single platform.
With AI Enrich, the company set out to solve some key challenges:
Reducing data enrichment time
Even with a PIM solution, the data enrichment process was still slow and required a lot of manual effort. AI offered a way to automate this, freeing up valuable time and resources. Here’s what the process looks like in the Bluestone PIM interface:
Boosting automation
Writing product descriptions is just one of the perks of AI Enrich, but the real impact was on automation and doing so at scale. Our customer started by using Bluestone PIM to automate their workflows. When they added AI, it supercharged that automation, reducing manual work even further and speeding up product launches.
By integrating AI Enrich, the company set its sights on several key improvements that make a real impact on their business:
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Faster time-to-market: With AI automating the time-consuming data enrichment process, product launches and updates happen much faster, allowing them to stay ahead in a competitive market.
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Resource savings: AI took over the repetitive work, improving efficiency and freeing up their team to focus on higher-value, strategic initiatives.
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Improved product experience: Consistent and accurate data means a smoother product experience for customers, building trust and enhancing overall satisfaction.
Conclusion
This story highlights how a modern, composable PIM solution combined with AI technology can truly transform a business.
By embracing Bluestone PIM and AI Enrich, the company didn’t just solve its immediate IT and operational challenges—it laid the foundation for continued growth and innovation. They are now better equipped to navigate the future, ready to scale, and poised for long-term success.
If you’re interested in automating your operations with AI-powered PIM, reach out to our team today for a quick demo of Bluestone PIM!
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ROI of PIM:
Reduce costs, accelerate time to market, and maximize revenue
